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THE STUDIO

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Artisans of Strategy
With the care and discerning mind of an artisan and a vision for the future, we craft innovative strategies, tailored solutions and relevant branding to help brands thrive, driven by purpose and sustained growth.

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Building on our legacy we collaborate with experts from across the world to elevate brands, uplift people and communities to achieve greatness.

We evolved from a basement-digital start up into a full-service agency for global brands & entrepreneurs.​ and now into a strategy power house helping brand leaders transcend by focusing on the good, leading successful and profitable businesses that have a positive impact on their teams, consumers and the communities where they do business.

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Led by our Founder and Chief Artisan of Strategy Eduardo Hernández, bespoke teams of experts drawn from diverse disciplines, skill sets and cultures collaborate in harmony to meet our clients’ unique needs and bring out the good.

With over 20 years of experience, Eduardo is a trusted expert in strategy and branding for brands committed to offer the very best. Known for his intuitive foresights, he connects seemingly disparate phenomena, uncovers new perspectives, and brings forth internal wisdom to drive long-term success.

​Eduardo’s expertise with start-ups and fortune 500s, and top-tier mentors in education in the U.S., CA, EU and MX have provided him with a unique understanding of diverse markets, enabling him to deliver innovative and visionary strategies.

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ALÉGORA (Aletheia + Agora)

Is a space for encounter and communication where we "unveil" the essence of brands. In our agora, we bring forth internal wisdom and reveal the best that each company has to offer to consumers and to the world, making its value and truth evident.

ALETHEIA

Aletheia s the ancient Greek word for truth, but more specifically, it means unconcealment, disclosure, or revealing. Bringing something out of hiddenness into the open.

AGORA

In ancient Greece, a public open space used for assemblies and markets.

The modern use of "agora" is adapted to contemporary and digital contexts to describe platforms, groups, or projects that act as forums for interaction and the exchange of ideas.

© 2025 ALÉGORA.

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